Carnelian

Building Visionary Ideas and Financial Tools for a Sustainable Future.

Our Mission

Carnelian operates as a venture studio, guiding visionary founders—both for-profit and nonprofit—with operational expertise, capital, and investor analysis tools to build organizations that achieve financial success, social progress, and environmental resilience.

Community Impact

The Dual Investment Bottleneck

We solve the root causes of failure: the Execution Gap for founders and the Data Gap for investors.

Visionaries Need Operators
(Founder Side)

Visionary founders hit a wall when growth demands what they lack: strategic frameworks, partnership pipelines, and operational systems (including HR, finance, and compliance).

Result: Brilliant ideas die not from market rejection but from internal chaos. A high failure rate due to execution, not vision.

Investors Need Better Tools
(Capital Side)

Investors struggle to evaluate the true impact of their portfolios. ESG ratings are fragmented, opaque, and fail to connect directly to personal investments or donor-advised funds.

Result: Capital is misallocated or stalls, with investors unable to optimize for both returns and real-world impact.

Massive Markets, Untapped Intersection

We operate at the convergence of three multi-billion dollar markets, with our SaaS product targeting the largest, highest-margin segment.

TAM: Global ESG Assets

0

Trillion by 2030

The ultimate market for The Compass SaaS/API.

SAM: ESG Analytics & Software

0

Billion Annual Market

Our direct, addressable market for the Compass platform.

SOM: Venture Studio & Advisory

0

Billion Seed Capital Deployed

Where we source and de-risk our early-stage ventures.

Execution Strategy
Three-Year Plan

A disciplined execution sprint transforming operational proof-of-concept into B2B SaaS dominance.

Q4 2025: Foundation (Completed)

  • Core team identification and onboarding.
  • Organizational structure & operational systems established.
  • Secured first two clients (FMCT, Painting Pandas).
  • Initial investor and advisor relationships secured.

Integrated Model
The Scale Engine

Three pillars create a closed-loop system where low-risk operational work funds high-margin proprietary software.

Fractional COO Services & Strategic Advisory

We embed as the operational partner—high-touch, low-risk revenue that keeps pipeline companies sound.

  • Interim COO & Operations (HR, Legal, Governance)
  • Quarterly retainers + small equity (2–5%)
  • Case: FMCT governance & compliance readiness

COO Services and Strategic Advisory
Current Case Studies

We provide quantifiable operational improvements, allowing visionary founders to focus on impact while we ensure execution excellence.

FindMyClinicalTrial (HealthTech Startup)

Problem: The organization had a critical health technology platform but lacked formal governance, internal compliance, and documented Standard Operating Procedures (SOPs), blocking large institutional partnerships.

Carnelian Execution: Fractional COO support focused on institutional readiness and stability.

SOP Completion

100% of required SOPs documented and implemented.

Governance & Compliance Setup

Formalized Board & legal compliance (95% complete; 5% pending state filing).

Milestone Completion Rate post-Carnelian Intervention.

Painting Pandas (Education Non-Profit)

Problem: Rapid growth led to unsustainable admin burdens, inconsistent program delivery across sites, and unclear financial reporting—hurting major grant applications.

Carnelian Execution: Streamlined program delivery; installed professional financial tracking and reporting.

Administrative Efficiency Increase

85% reduction in time for manual enrollment & invoicing.

Financial Report Readiness

100% GAAP-ready Q4 reporting for major grants.

Program Delivery Consistency (Quarter vs. Previous Year).

Financial Projections
The $2.8M Inflection

Our stacked revenue model shows stable early returns funding the exponential growth of the Compass SaaS platform.

The Ask: Accelerating the Compass

Raising $750,000 Pre-Seed

Use of Funds: Maximum ROI

  • 40% Compass Development ($300K)
    Direct funding for the engineering team to build the API and B2B integration capabilities.
  • 30% Venture Studio ($225K)
    Initial capital to seed 2–3 new, highly-vetted ventures, leveraging Pillar 1 support to reduce failure risk.
  • 30% Operational Team ($225K)
    Expanding Advisory capacity to secure high-quality, fee-paying deal flow and manage early ventures.
Compass Development Venture Studio Operational Team

Experience the Carnelian ESG Compass

Explore our interactive prototype and see how the Compass platform will transform ESG portfolio analysis and impact investing.

View Compass Prototype →

Note: This is a static prototype demonstrating our design and architecture. Full interactive features coming soon.